Founding 50 £50 a month locked for as long as you stay. 47 places left, closes 30 September. The Founding 50 is full. Join the waitlist in case a place frees up. See the offer →
How it works Features Pricing Founding 50 Demos Guides Partners Start free trial
Now live · 14-day free trial

Daily site reporting,

Your crew already sends updates, photos and voice notes on WhatsApp. Updatly turns them into structured daily site reports and a permanent, searchable record — automatically. No new app. No paperwork.

Runs on the WhatsApp you use Nothing for the lads to learn

Early days — already live on real sites with JR Roofing, Sheffield

10live projects on Updatly
100%of crews reporting daily
40+reports auto-generated
The magic

Content in. Structured format out.

Powerful tech, hidden in a chat bubble. Your crew keeps messaging the way they always have — Updatly does the structuring.

Input · WhatsApp
Felt down on the front slope 👍
extra day's labour agreed with client ✓✓
tile delivery didn't turn up
Auto-
structured
Output · Updatly
DAILY SITE REPORTElm St · Tue
ProgressFelt complete, front slope
Variation+1 day labour, client-agreed
ProblemTile delivery failed — chased
Photos3 attached · timestamped
Export PDFSearchable record
Two ways it automates your site

It's a messaging automation engine.

Not just reporting. Two engines run your site's WhatsApp — one your crew pulls, one you push.

Pull · keyword-triggered

Keyword flows

Your crew texts a keyword — problem, update, delivery — and Updatly runs the right flow: asks the questions, grabs the photos, logs it. Structured data from a single word.

delivery
UpdatlyLog a delivery — what arrived, and is it all there?
Push · timed messaging

Scheduled check-ins

Set it once. Updatly sends the morning check-in, the end-of-week roll-up, the safety reminder — automatically, to the right people, on the right day.

UpdatlyMorning, Elm Street team — any blockers for today?
UpdatlyFriday roll-up goes to the client at 4pm.
Everything it does

Simple for the field. Powerful for the office.

Chat & forms

Capture free-text chat and structured forms in one thread — whatever suits the moment on site.

Escalation to management

Flag a problem and it's routed straight to the right manager — nothing important scrolls away.

Offline follow-ups

Actions and reminders keep working off the thread, so nothing gets dropped when the site gets busy.

Your flows, or our templates

Use ready-made templates out of the box, or build your own flows for exactly how you run a job.

Permanent, searchable record

Every variation, agreement, warning and problem — captured, timestamped and instantly findable.

PDFs, dashboards & CSV

Client-ready PDFs, an office dashboard and a full audit trail you can export any time.

“Updatly has massively simplified our reporting — 10 projects message in daily, and it does all our end-of-week client reporting automatically.”

Joe Bercis · JR Roofing Contracts · design partner
Built for the trade

Made for how you actually work.

No faff, no fluff — just a tool that fits the way a site really runs.

No app to download

It runs on the WhatsApp that's already on every phone. Nothing to install, nothing to log into.

No paying for features you don't need

Straightforward pricing. Pay for what you actually use — not a bloated platform built for head office.

Designed by tradespeople like you

Built with roofers and site teams to make the paperwork side of the job easier — not another headache.

All your subbies can use it too

Your crew and your subcontractors all work in one thread — one shared record, everyone on the same page.

The honest bit

The hardest part takes 15 minutes. Blame Meta, not us.

We’ll be straight with you: the one fiddly bit of getting started is connecting your WhatsApp number — and that’s Meta’s setup, not ours. Let’s just say Zuck didn’t build it with roofers in mind.

Good news: you only do it once.

Four steps, about fifteen minutes, all in a browser — nothing to install on anyone’s phone. We’ve filmed the whole thing and written it down screen‑by‑screen, so you just follow along. Do it once and it’s done for good.

1 brand-new SIMA laptop15 minutes + a brew

And once it’s connected, we take it from there — we subscribe your team and switch on your flows.

Pricing

Simple, per-project pricing.

No per-user fees. Add your whole team via WhatsApp for one flat project rate — with a 14-day free trial on every plan.

Before you pick a plan: the Founding 50.

The first fifty firms lock Professional at £50 a month, instead of £99, for as long as they stay. Not a trial rate and not a first year discount. 47 places left, and it closes on 30 September.

The Founding 50 is full.

All fifty founding places have gone. You can still join the waitlist in case one frees up, and every plan below includes a 14 day free trial.

Best for beginners

Standard

Start collecting structured WhatsApp updates from the field.

£39/ mo
14-day free trial
Get started
  • 1 WhatsApp Business account
  • 3 keyword-triggered automations
  • 2 scheduled campaigns
  • 3 AI analytics reports
  • 50 flagged conversation notes
  • Email & WhatsApp action reminders

Plus the full platform — WhatsApp inbox, flow builder, dashboards, templates, health monitoring & audit trail.

Great for teams

Business

Run multiple WABAs and high-volume operations with room to grow.

£229/ mo
14-day free trial
Get started
  • 10 WhatsApp Business accounts
  • 30 keyword-triggered automations
  • 25 scheduled campaigns
  • Unlimited AI analytics reports
  • Unlimited flagged conversation notes
  • Email & WhatsApp action reminders

Plus the full platform — WhatsApp inbox, flow builder, dashboards, templates, health monitoring & audit trail.

Every plan includes the full Updatly platform. See the full feature comparison on updatly.ai →

Questions?

Before you sign up.

Do my crew need to download anything?
No. It runs on the WhatsApp that's already on every phone — nothing to install, no logins, no new app.
Will the lads actually use it?
There's nothing to learn. They message updates, photos and voice notes exactly like they do now. If they can send a WhatsApp, they can use Updatly.
What will it cost?
Simple, honest pricing — you pay for what you use, not a bloated platform built for head office. plans start at £39/month and every plan includes a 14-day free trial.
Is my data safe, and who can see it?
It's your data, in your account — you control who sees it. It runs on WhatsApp's own secure platform, and you can export or delete it whenever you like.
Is there a free trial?
Yes — every plan includes a 14-day free trial, and you don't need a card to start. You can be live on WhatsApp in minutes.
How do I get started?
Hit Start free trial and connect your first project via WhatsApp — you're live in under five minutes. Prefer a hand? Book a demo and we'll set it up with you.
Partner programme

Advise trade businesses?

Accountants, brokers, safety consultants, solicitors, trade bodies and merchants: introduce a client and pick the reward. Two months free for them, 20% off their first year, or 10% commission to you.

See the partner programme
Book a demo

Want a guided start?

Start your free trial any time — or book a 15-minute demo and we'll show you Updatly on your own site and help you get set up.

14-day free trialon every plan — no card needed to start
Live now — start in minutes
No new app — it runs on WhatsApp
Built around your biggest paperwork headache

Run your site off WhatsApp?

Start your free trial today — or book a demo and we'll set it up with you.

Start free trial